Health Care Transformation Task Force Hires a Communications Specialist

WASHINGTON (February 22, 2024) The new year is off to an exciting start for the Health Care Transformation Task Force (HCTTF or Task Force) with the addition of a new Communications Specialist, Rebecca Smoots, who will lead the Task Force’s communications functions. Rebecca most recently worked as a Digital Marketing Specialist Lead at Harvest Table Culinary Group at Wake Forest University and Salem Academy and College where she led marketing campaigns through the creation of graphic designs, social media content, and website development. She attended Appalachian State University where she earned a Bachelor of Science in Exercise Science.

“I am pleased to welcome Rebecca Smoots to the Task Force as the new Communications Specialist,” said Jeff Micklos, HCTTF Executive Director. “Her experience in digital marketing aligns well with the responsibilities of the role and we look forward to seeing her creativity shine.”

“I am delighted to be part of such a remarkable organization and team,” said Smoots. “I am eager to utilize my digital marketing and communications skillset to contribute meaningfully to the ongoing success of the Task Force.”

Established in 2014, the Task Force is an industry consortium comprised of payers, providers, purchasers, and patient representatives committed to advancing delivery system transformation that drives rapid, measurable change for health care stakeholders around country. HCTTF serves as a resource and convener for members, as well as a leading public voice and thought leader on value-based payment. The Task Force aims to align private and public-sector efforts to transform the U.S. health care system through adoption of value-based payment and care delivery models.

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